Media and Publishing Updates: Branded Content, Facebook, and Big Moves
On the back end of 2015, the media and publishing industry is buzzing with activity There aren’t many industries as exciting these days as media and publishing, which rivals even the tech sector for...
View ArticlePublishing Social Media News: Ads, Millennials, Video
The ties that bind publishing, social media are stronger than ever; plus, Condé Nast debuts new video platform If you own a company in digital publishing, social media is not an optional arm of your...
View ArticleTop Digital Publishers’ Hottest Hire: Platform Relationship Managers
News from the top digital publishers: the job description behind content distribution platform liaison, plus ecommerce content strategy and long-form video The top digital publishers have risen – and...
View ArticleTop Magazine Publishers Busy in First Month of 2016
AMI, Dow Jones, and IDG among top magazine publishers in the first burst of headlines this year with new numbers, new projects, and new possibilities While most of us are still ramping up, the early...
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What Every Multi-Platform System Must Provide for Magazine Publishers
The limits of your multi-platform system directly correlate to the limits of your growth as a media business It’s no secret that Mequoda is the leading strategy-centric content management system...
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How a Multiplatform Magazine Revenue Team Boosts Profits
Don’t leave money on the table by skipping over new multiplatform magazine revenue models You probably know that ad-driven magazines have someone in charge of driving more revenue, usually someone with...
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Strategy Spotlight with Don: Save Time & Increase Revenue
Do you ever feel like you’re working harder than you need to? You probably are. Most people do. And the worst part is that without an outside perspective, you could spend your whole career trying to...
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7 Ways to Build a Better Ad Package for Sponsors
Is your ad package enticing enough? The best thing you can offer in an ad package is exclusivity, although few publishers can. Back in the days of print-only publishing, there was little opportunity to...
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